About Alluvial

Alluvial is a software development company offering a suite of enterprise-grade staking products and services. We’re focused on enabling mainstream adoption and participation in proof of stake blockchains. Learn more

Senior Product Marketing Manager

Position Overview:

The Senior Product Marketing Manager at Alluvial plays a pivotal role bridging the gap between our product development and the market. This individual will be responsible for understanding market needs, product positioning, sales enablement, driving product awareness with product and partner launches, and ensuring that our products resonate with current and potential customers. Collaborating with a wide range of enterprise and more crypto-native ecosystem partners, the Senior Product Marketing Manager will drive marketing efforts across many initiatives.

Essential Duties and Responsibilities:

• Build and maintain relationships with key enterprise customers and ecosystem partners
• Collaborate with the Product and Sales team to understand their needs, opportunities, and provide marketing materials consistent with all legal requirements and guardrails
• Develop sales collateral and enablement, including presentations, datasheets, and case studies to support company growth goals
• Champion well-defined and iterative approaches to achieving business objectives with marketing activities
• Train Marketing & Sales teams at partner organizations on product features, benefits, and value propositions
• Collaborate on joint marketing initiatives, campaigns, and relevant events
• Develop co-branded materials and content to drive mutual growth and brand awareness with enterprise partners
• Develop product positioning, messaging, and competitive differentiation for Alluvial’s products and services
• Support diligence requests with up-to-date repository of frequently asked questions and responses
• Collaborate with Legal and Product teams to ensure accurate and comprehensive responses

Qualifications:

• Proven experience in enterprise and crypto-native marketing is highly desirable